Details
MBA
Theory and Application of Business and Management PrinciplesManagement and Industrial Engineering
CHF 177.00 |
|
Verlag: | Springer |
Format: | |
Veröffentl.: | 02.02.2016 |
ISBN/EAN: | 9783319282817 |
Sprache: | englisch |
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Beschreibungen
This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.
Management.- Human resource management.- Financial management.- Marketing management.- Operations management.- Information management.- International management.- Accounting.- International business.- Business law.- Statistics.- Economics.- Culture and organizational behaviour.- Competitive management practice.- Global management.- Organizational development and change.- Strategic management.- Entrepreneurship.- Production engineering.- Production management.- Sustainable management.
This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.
<p>Advances the reader's understanding on the different managerial functions and key management issues</p><p>Presents new conceptual skills necessary in the competitive business environment of organisations</p><p>Lists the core subjects valuable to all interested in pursuing a MBA program</p><p>Includes supplementary material: sn.pub/extras</p>