Details

Artificial Intelligence for Business


Artificial Intelligence for Business

Innovation, Tools and Practices

von: Ana Landeta Echeberria

CHF 77.00

Verlag: Palgrave Macmillan
Format: PDF
Veröffentl.: 22.01.2022
ISBN/EAN: 9783030882419
Sprache: englisch
Anzahl Seiten: 196

Dieses eBook enthält ein Wasserzeichen.

Beschreibungen

<p>This book seeks to build a shared understanding of Artificial Intelligence (AI) within the global business scenario today and in the near future. Drawing on academic theory and real-world case studies, it examines AI’s development and application across a number of business contexts.</p><p>Taking current scholarship forward in its engagement with AI theory and practice for enterprises and applied research and innovation, it outlines international practices for the promotion of reliable AI systems, trends, research and development, fostering a digital ecosystem for AI and preparing companies for job transformation and building skills.</p>This book will be of great interest to academics studying Digital Business, Digital Strategy, Innovation Management, and Information Technology.<p></p>
<p>Introduction.- Chapter 1 The Foundations of AI, David Lizcano Casas and Juan Pazos Sierra.- Chapter 2 AI: Methods and Techniques. Knowledge-Based Systems, David Lizcano Casas and Juan Pazos Sierra.-&nbsp;Chapter 3 The Impact of AI on Business, Economics and Innovation, Ana Landeta Echeberria.-&nbsp;Chapter 4 AI Implications for the Future of Work, María Aránzazu de las Heras García.-&nbsp;Chapter 5 AI Integration in the Digital Transformation Strategy, Ana Landeta Echeberria.-&nbsp;Chapter 6 Case Studies of Real AI Applications, José Antonio Álvarez López.-&nbsp;Chapter 7 Technological Singularity and Ethical Issues of AI, David Lizcano Casas and Juan Pazos Sierra.-&nbsp;Conclusion.</p>

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<div><div><div>Ana Landeta Echeberria&nbsp;is Professor at&nbsp;Universidad a Distancia de Madrid, Spain&nbsp;and an expert in corporate strategy and digital transformation. She has a PhD in Management and Business Administration and serves as the Director of Institutional Relations and Director of “Technological Social Sciences” Research Group at the Universidad a Distancia de Madrid. She is also currently the Vice President of TodoStartups, S.L.&nbsp;<p></p></div></div><div><br></div></div><p>&nbsp;<br></p><p></p><div><div><div></div></div></div>
<p>This book seeks to build a shared understanding of Artificial Intelligence (AI) within the global business scenario today and in the near future. Drawing on academic theory and real-world case studies, it examines AI’s development and application across a number of business contexts.</p><p>Taking current scholarship forward in its engagement with AI theory and practice for enterprises and applied research and innovation, it outlines international practices for the promotion of reliable AI systems, trends, research and development, fostering a digital ecosystem for AI and preparing companies for job transformation and building skills.</p>This book will be of great interest to academics studying Digital Business, Digital Strategy, Innovation Management, and Information Technology.<div><br><p></p><b>Ana Landeta Echeberria</b>&nbsp;is Professor at&nbsp;Universidad a Distancia de Madrid, Spain&nbsp;and an expert in corporate strategy and digital transformation. She has a PhD in Management and Business Administration and serves as the Director of Institutional Relations and Director of “Technological Social Sciences” Research Group at the Universidad a Distancia de Madrid. She is also currently the Vice President of TodoStartups, S.L.&nbsp;<br><br></div>
Draws on academic theory and real world case studies to explore applications for AI in different contexts Explores the ethical implications of AI when it relates to business, society, and the COVID crisis Offers advice on good practice for practitioners seeking to use AI in their business

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