Details
The Lean-Agile Dilemma
Product Management Inside a Chunky Corporate
CHF 53.50 |
|
Verlag: | Apress |
Format: | |
Veröffentl.: | 30.06.2024 |
ISBN/EAN: | 9798868803215 |
Sprache: | englisch |
Anzahl Seiten: | 200 |
Dieses eBook enthält ein Wasserzeichen.
Beschreibungen
<p>Over the last decade, Lean-Agile principles have become the standard methodology by which product and technology teams operate. However, Lean-Agile was written for small companies seeking new markets to buy their innovative software products, not for an average corporation with a catalogue of existing software products that must be maintained and rebuilt. The typical tech-enabled business isn't a lean startup; it's a chunky corporate. This book offers an alternative software development methodology perfectly suited for chunky corporate product management. </p>
<p> </p>
<p>You’ll quickly find out how individual players in the corporate organization impact business performance. You’ll follow the story of Blake, a well-meaning but ultimately naive, CEO of a fictional company called Acme Tech. As he and Acme struggle to maintain business performance, it becomes apparent how embedded and complex his challenges are. Lean-Agile principles are regularly misapplied in the corporate environment, causing tension, missed deadlines, and inefficient working practices. </p>
<p> </p>
<p>You’ll see that managing software transformation at a large, mature business requires a new set of tools. Popular development methodologies are not well-suited for the replatforming exercises that chunky corporates inevitably face. This book helps product and technology leaders navigate software development projects at organizations grappling with the constraints of investor ownership. </p>
<p>Chunky corporates have a lot going for them: <em>The Lean-Agile Dilemma</em> reveals that, when managed well, they have the potential to be safe havens in a relentlessly unstable world. </p>
<p>You will: </p>
<ul>
<li>Understand how replatforming differs from new product development </li>
<li>Learn how to manage existing data when updating or building new software </li>
<li>Gain tools to prioritize items in your overstuffed product roadmap</li>
</ul>
<p><strong>Who This Book is For</strong></p>
<p>Product managers, product owners, product leadership, tech leadership, and business leaders at mature tech-enabled businesses.</p>
<p> </p>
<p> </p>
<p> </p>
<p>You’ll quickly find out how individual players in the corporate organization impact business performance. You’ll follow the story of Blake, a well-meaning but ultimately naive, CEO of a fictional company called Acme Tech. As he and Acme struggle to maintain business performance, it becomes apparent how embedded and complex his challenges are. Lean-Agile principles are regularly misapplied in the corporate environment, causing tension, missed deadlines, and inefficient working practices. </p>
<p> </p>
<p>You’ll see that managing software transformation at a large, mature business requires a new set of tools. Popular development methodologies are not well-suited for the replatforming exercises that chunky corporates inevitably face. This book helps product and technology leaders navigate software development projects at organizations grappling with the constraints of investor ownership. </p>
<p>Chunky corporates have a lot going for them: <em>The Lean-Agile Dilemma</em> reveals that, when managed well, they have the potential to be safe havens in a relentlessly unstable world. </p>
<p>You will: </p>
<ul>
<li>Understand how replatforming differs from new product development </li>
<li>Learn how to manage existing data when updating or building new software </li>
<li>Gain tools to prioritize items in your overstuffed product roadmap</li>
</ul>
<p><strong>Who This Book is For</strong></p>
<p>Product managers, product owners, product leadership, tech leadership, and business leaders at mature tech-enabled businesses.</p>
<p> </p>
<p> </p>
<p>Chapter 1. The Luxury of a Lean Startup.- Chapter 2. Execution Not Innovation.- Chapter 3. Putting on Weight.- Chapter 4. Chief Poo-Poo Officer and Saying No.- Chapter 5. Deciding what to Build and How.- Chapter 6. The Challenges of Replatforming.- Chapter 7. Replatforming the Right Way.- Chapter 8. Dealing with Data.- Chapter 9. Managing Customer Demands.- Chapter 10. Products Don't Sell Themselves.- Chapter 11. Good Communication Leads to Good Products.- Chapter 12. Driving Cross-Functional Collaboration.- Chapter 13. Conclusion.</p>
<p>Katie Tamblin started her career as an entry-level analyst and made it all the way to the board room, working as Chief Product Officer and now serving as a Non-Executive Director to data and tech businesses and an Advisor to private equity firms. She applies the learnings amassed over a 20+ year career to help readers recognize a chubby corporate for what it is and navigate its unique qualities in order to drive efficiency and success. </p>
<p>Over the last decade, Lean-Agile principles have become the standard methodology by which product and technology teams operate. However, Lean-Agile was written for small companies seeking new markets to buy their innovative software products, not for an average corporation with a catalogue of existing software products that must be maintained and rebuilt. The typical tech-enabled business isn't a lean startup; it's a chunky corporate. This book offers an alternative software development methodology perfectly suited for chunky corporate product management. </p>
<p>You’ll quickly find out how individual players in the corporate organization impact business performance. You’ll follow the story of Blake, a well-meaning but ultimately naive, CEO of a fictional company called Acme Tech. As he and Acme struggle to maintain business performance, it becomes apparent how embedded and complex his challenges are. Lean-Agile principles are regularly misapplied in the corporate environment, causing tension, missed deadlines, and inefficient working practices. </p>
<p>You’ll see that managing software transformation at a large, mature business requires a new set of tools. Popular development methodologies are not well-suited for the replatforming exercises that chunky corporates inevitably face. This book helps product and technology leaders navigate software development projects at organizations grappling with the constraints of investor ownership. </p>
<p>Chunky corporates have a lot going for them: <em>The Lean-Agile Dilemma</em> reveals that, when managed well, they have the potential to be safe havens in a relentlessly unstable world. </p>
<p>You will: </p>
<ul>
<li>Understand how replatforming differs from new product development </li>
<li>Learn how to manage existing data when updating or building new software </li>
<li>Gain tools to prioritize items in your overstuffed product roadmap</li>
</ul>
<p>You’ll quickly find out how individual players in the corporate organization impact business performance. You’ll follow the story of Blake, a well-meaning but ultimately naive, CEO of a fictional company called Acme Tech. As he and Acme struggle to maintain business performance, it becomes apparent how embedded and complex his challenges are. Lean-Agile principles are regularly misapplied in the corporate environment, causing tension, missed deadlines, and inefficient working practices. </p>
<p>You’ll see that managing software transformation at a large, mature business requires a new set of tools. Popular development methodologies are not well-suited for the replatforming exercises that chunky corporates inevitably face. This book helps product and technology leaders navigate software development projects at organizations grappling with the constraints of investor ownership. </p>
<p>Chunky corporates have a lot going for them: <em>The Lean-Agile Dilemma</em> reveals that, when managed well, they have the potential to be safe havens in a relentlessly unstable world. </p>
<p>You will: </p>
<ul>
<li>Understand how replatforming differs from new product development </li>
<li>Learn how to manage existing data when updating or building new software </li>
<li>Gain tools to prioritize items in your overstuffed product roadmap</li>
</ul>
Understand if you are a lean or chunky corporation Learn where you fall on the startup maturity curve Recognize the right methodology to use when rebuilding existing software, or replatforming
"I feel like I am reading my own story in many of these chapters and have the scars to prove it. It is very engaging from both a senior leadership perspective and especially useful to those people directly involved in delivering platform change." - Hugh Cox, Chief Information Officer<p> </p>
<p> "It's brilliant, and I wish I had read it years ago. Software business senior leadership should read this." - Marianne Rabanal, Product Delivery Director</p>
<p> "It's brilliant, and I wish I had read it years ago. Software business senior leadership should read this." - Marianne Rabanal, Product Delivery Director</p>
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